Strengthen your institution's strategic planning approach while building a deeper understanding of how effective strategy supports alignment with the AACSB Global Standards for Business Education™.
This newly updated, highly applied two-day seminar brings together contemporary strategic planning practices, AACSB expectations, and responsible use of AI. Participants work directly on the core components of a strategic plan while exploring how mission, stakeholder engagement, strategic priorities, measures of success, risk, resource considerations, and continuous improvement connect within an AACSB-aligned strategic management approach.
The seminar helps participants build an adaptive strategic management system that can guide decisions, align resources, engage stakeholders, monitor progress, and respond as conditions change.
Through guided activities, peer consultation, and responsible use of AI, participants will analyze their institutional environment, clarify strategic choices, develop meaningful goals and measures, and create practical tools they can continue refining with stakeholders after the seminar.
Updated to reflect the AACSB Global Standards for Business Education™
Strengthen your strategic plan not only as an institutional leadership responsibility, but also as a foundation for mission achievement, continuous improvement, innovation, stakeholder engagement, and sustained impact.
Throughout the experience, participants examine connections between their strategic planning decisions and AACSB expectations. Discover how a strong, evidence-informed strategic management process can simultaneously advance institutional priorities and support alignment with AACSB standards.
An Applied, AI-Enabled Learning Experience
Each major topic follows a practical learning cycle:
Understand the concept → Use AI to support an initial analysis or draft → Apply human critique and validation → Gather peer feedback → Refine the work → Identify next steps
Participants learn how AI can accelerate synthesis and exploration without replacing leadership responsibility. Address responsible AI use, including protection of confidential information, verification of evidence, recognition of assumptions, and human review of strategic recommendations.
From Strategic Plan to Strategic Management
Effective strategic planning does not end when a document is approved.
The seminar emphasizes an adaptive approach in which leaders regularly review meaningful evidence, engage stakeholders, assess risk, make resource-informed decisions, and adjust priorities or initiatives as circumstances change.
Who Should Attend
This seminar is designed for business school leaders and professionals who contribute to strategic planning, implementation, continuous improvement, and AACSB alignment, including
- Deans
- Associate and assistant deans
- Accreditation and quality leaders
- Senior administrators
- Faculty and staff with strategic planning responsibilities
Participants may work with their own institutional materials or use a provided business school case for seminar activities.
What You Will Learn
By the end of the seminar, participants will be able to:
- Review the role of strategic planning in AACSB Accreditation.
- Construct mission, vision, and values statements.
- Apply an approach to strategic planning in the context of higher education.
- Differentiate between and construct goals, objectives, and key performance indicators.
- Develop the elements of an initial strategic management system.
What You Will Build
This is a working seminar. Participants will develop and refine practical strategic planning artifacts that can be taken back to their schools, including:
- Environmental scan and SWOT analysis
- Strategic implications and evidence needs
- Competitor analysis and positioning statement
- Stakeholder engagement map
- Purpose, mission, vision, values, and societal impact critique
- Strategic priorities, goals, and objectives
- Measures of success and KPI framework
- KPI data plan
- Strategic risk register and mitigation approach
- Dashboard storyboard
- Approach to monitoring, adaptive planning, and course correction
- 90-day implementation plan
The goal is not to produce a final, board-ready strategic plan during the seminar. Participants leave with strong working drafts, decision frameworks, and a clear path for continued development with their stakeholders.
Leave Ready to Act
Participants leave with more than an understanding of strategic planning. They leave with tangible planning artifacts, peer-informed revisions, and a 90-day implementation plan that can help move their school from planning to action.
The result is a more focused, evidence-informed, stakeholder-connected, and adaptive approach to strategy, one designed to advance institutional priorities while strengthening alignment with the AACSB Global Standards for Business Education.
Contact Us
For more information, please contact [email protected].
