Influential Leaders

Dalana Brand

Chief People and Diversity Officer, Twitter
Recognition Year(s): 2022
Area of Impact: Diversity, Equity, Inclusion, and Belonging
School: The Eli Broad College of Business, Michigan State University
Location: United States

Dalana Brand is a seasoned human capital executive with significant global leadership experience in multiple industries and a strong reputation for organizational transformation. She has also received widespread recognition for advancing diversity, equity, and inclusion (DEI) work. Recently she was honored as a 2021 Top 100 Diversity Officer by the National Diversity Council, chosen as one of Diversity Woman Magazine’s 2021 Elite 100, featured in The ColorComm28’s top 28 women making an impact in communications for 2021, named among Business Insider’s 10 most influential diversity leaders, and selected as one of Adweek’s 2020 Women Trailblazers.

At Twitter, Brand is leading a bold vision to truly transform the workforce by 2025 and has doubled down on DEI programs to accelerate progress with the campaign, #UntilWeAllBelong. She is steadfast in her efforts toward achieving this vision for a global workforce that will comprise at least 50 percent women, and, in the U.S., at least 25 percent of Tweeps—Twitter employees—will be from underrepresented communities.

Brand believes reaching true DEI comes from working deeply with all organizations at Twitter. She identified the critical places within the organizational structure that would best benefit from dedicated engagement. She applied her business education to think strategically about how DEI could most positively impact the people and the business. She has successsfully worked with Twitter leadership and its external board to make diversification progress one out of five criteria used to determine executive bonuses. She has regular “health checkups” with top staff to monitor progress, and these outcomes are shared internally and externally to ensure transparency and accountability. 

A firm believer in “lifting others while climbing,” Brand is always involved in her community and supports several nonprofit organizations. She is a current board member of Compass Family Services and Enterprise for Youth and previously served as an ambassador in the inaugural cohort of the United States of Women, working within the community to convene and amplify voices in the movement for full gender equality.

Additionally, Brand is a mentor to many young leaders and makes time to share her experiences and provide tools for navigating financial negotiations. She recently returned to the Broad College to speak with students, alumni, and staff at the biannual Advancing Women in Business event, designed to encourage and empower women to be their best selves. She shared her journey and her recommendations at Be Bold, Be Broad, an inaugural Teach-In event that brought students, faculty, and staff together for a dialogue on how to create an educational environment where participants can discuss a variety of topics related to DEI, both within the Broad College of Business and in industry. Brand regularly seeks opportunities to speak with, learn from, and inspire others, and she advises young professionals to do great work and to pursue purpose and passion.