How Do Business Schools Create Social Impact?

Business educators tell AACSB how their schools are actively focusing on creating social impact through programs in the business school, research, and student activities.


Jane Hamilton: [0:00] We define social impact in terms of the communities that we serve. We have a number of campuses, and we look at the people around our campuses as students and there are other stakeholders.

[0:24] One of things that we're doing I can talk about is we're a member of the PRME, which is the Principals Responsible Management Education. We're hosting the Champions meeting next month [October 2019]. We're one of the Champions in that.

[0:38] We have a lot of staff dedicated to researching around impact of sustainability, and how we build that into the curriculum. All our students are required to do a course on sustainability, undergrad and postgrad.

[0:51] One of the new things we're doing is supporting our University's drive to become net zero in terms of carbon emissions by 2029. We have a group of researchers in business analytics and IOI who are working on the technical side of how to measure, how buildings are using energy and so on. It runs right throughout our programs and our research as well.

Babak Mehmanpazir: [1:13] As a matter of fact, the social impact is a part of our learning goals for each program.

[1:19] For example, for bachelor's program, for master's program or even for PhD program, we have defined corporate social responsibility and the identification of its stakes, the identification of what's critical to that and different situations our future graduates may meet in their professional or personal life.

Tim O'Keefe: [1:42] We are still in a process of defining what social impact is for us. Just a month ago we rolled out a new mission and vision and set of values for our campus. The impetus for that was our last continuing improvement review.

[2:02] Our mission and vision both address social impact, or effect on society as part of what we're responsible for. In the process of that, we now will go into another series of planning events where we'll determine what that social impact is going to be. How we define it, how we measure it.

Charles Gengler: [2:24] Students that are economically challenged don't always have a high GPA coming out of their undergrad, because they're working all the time, and they're managing their families and things.

[2:33] We've come up with processes to interview them, and to work with them and find out the students who have real potential that are being ignored by our traditional process. It makes a difference for them and it makes a big difference for their whole community in terms of bringing back that education, being able to raise their income and providing that class mobility.

Silvio Borrero: [2:53] Starting with emission our school has strategic objectives related to social impact. We are very much invested in producing positive impact in the communities we serve. We have students engaged in social projects. We're applying innovation and other skills they learn in our school. They improve the conditions of those communities where our school is located.

Filmed September 2019 at AACSB's Global Accreditation Conference in San Antonio, Texas, USA.