Boonchai Hongcharu is Director of International Accreditation- AACSB and former dean of NIDA Business School, National Institute of Development Administration (NIDA), a government-owned, graduate-only university in Bangkok, Thailand. During his deanship, he successfully led NIDA Business School to achieve AACSB accreditation. Currently he is the AACSB mentor for universities in Asia, a co-facilitator of AACSB Business Accreditation Seminar and a committee member of the Initial Accreditation Committee (IAC). He has been invited to speak in the AACSB Asia-Pacific conferences. Prior to joining NIDA, he was Product Development Manager at Shinawatra Computer and Communications Public Company Limited and Investment Analyst at Deutsche Morgan Grenfell and Smith New Court. He received his Ph.D. from the Newhouse School, Syracuse University. His research interests include marketing communications and corporate governance.