Undergraduate business degree programs are charged with educating about twenty percent of the world's undergraduate students. In the United States alone, just over one and a half million students are currently enrolled in undergraduate business programs—the most popular undergraduate major.
AACSB's new symposium—Redesigning Undergraduate Curricula—will help business schools to deliver on their important mission of educating future managers, leaders, and global citizens by addressing critical questions:
- Are undergraduate business programs providing students with the knowledge, skills, and values that will prepare them to be effective and innovative managers and leaders as well as responsible global citizens?
- How can business schools redesign their undergraduate curriculum to better educate students for increasingly complex organizations and careers?
- How can undergraduate business programs collaborate effectively with other departments in their own university and other universities across the globe, particularly in the context of advances in technology?
Drawing on many successful curricula redesign projects, and interviews conducted by AACSB with a range of business schools, the symposium will bring together faculty and administrators to share valuable insights and best practices that have helped business schools to resolve significant curriculum content and design challenges. Sessions will focus on such topics as:
- Integration of the business disciplines
- Developing thinking and reasoning skills
- Developing interpersonal skills, and intercultural skills for a global mindset
- Collaborations beyond the business school, including specialized and joint programs, minors, second majors, certificates, interdisciplinary projects
- Advances in pedagogy, including effective use of technology
- Effective responses to implementation challenges
Who Should Attend:
Business school deans and heads of business schools, directors of undergraduate programs, associate and assistant deans with responsibility for undergraduate programs, and faculty members with responsibility for redesigning undergraduate programs
Learning Outcomes:
- Understand the changing undergraduate business degree landscape and resulting challenges and opportunities
- Learn strategies for adding value to undergraduate degrees programs through curriculum redesign
- Share best practices for engaging stakeholders in the redesign process and overcoming barriers to implementation
- Provide a network for schools to share best practices as they go through the curriculum redesign process

