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Spotlight
Making 'Moo-lah'
A creatively conceived fund-raiser at the Tippie college of Business
combines a bovine theme with an alumna's school spirit.
Your Turn
Bridge to Practice
Susan J. Ashford is associate dean for leadership programming and the
Executive MBA Program at the University of Michigan's Stephen M. Ross
School of Business in Ann Arbor. She also is the Michael and Susan
Jandernoa Professor of Management and Organization. |
Brand Evangelist
Ogilvy & Mather's Shelly Lazarus believes every point of contact
with the customer is a opportunity to promote the brand.
Measures of Success
With Assurance of learning standards in full force, business
educators evaluate how well their assessment plans are working—and
where those plans should lead next.
Leadership in the Round
The academic community adopts 360-degree assessment tools.
On My Honor
Many schools have instituted honor codes to instill a sense of
ethics in students. But how well do honor codes work? Four schools weigh in.
Prison Break
Gary Carini and John Jackson explore the many ways that the Prison
Entrepreneurship Program benefits inmates, professors, and business
students. |
